by maryannmcnulty | May 23, 2018 | Business Mistakes to Avoid, Marketing, Mindset, Minimizing Overwhelm, Sales, Strategic Growth, Strategy
5 Speaker Mistakes That Will Cost You Clients There’s been a lot of buzz about public speaking in recent years, especially as a marketing strategy for coaches, consultants and other types of experts and thought leaders. People assume that if you’re a confident speaker...
by maryannmcnulty | May 11, 2018 | Business Mistakes to Avoid, Entrepreneur Hacks, Marketing, Mindset, Minimizing Overwhelm, Sales, Strategic Growth, Strategy
Mistake #4: Confusing “a cool idea” with a marketable idea If you share your coaching business with people and they say “that’s so needed!” or “I love that idea…” well, that is super nice and supportive! When people say they love your business idea, it confirms that...
by maryannmcnulty | May 8, 2018 | Conscious Entrepreneurship, Entrepreneur Hacks, Marketing, Mindset, Sales, Strategic Growth, Strategy
2 Reasons Public Speaking is the Best Marketing Strategy for Coaches My favorite marketing strategy for my own business by far is public speaking. It’s what helped me take my business from zero to a full practice in less than 6 months, and it’s something I model and...
by maryannmcnulty | Apr 2, 2018 | Business Mistakes to Avoid, Entrepreneur Hacks, Marketing, Mindset, Minimizing Overwhelm, Sales, Strategic Growth, Strategy
Mistake #3: Using the Wrong Marketing Strategies We are so bombarded with tips, tricks, and techniques from experts. Have you ever looked at your inbox and just felt exhausted by all the headlines screaming at you about what you “should” do right now to grow your...
by maryannmcnulty | Mar 22, 2018 | Business Mistakes to Avoid, Marketing, Strategy
Mistake #2: You Talking to Me?? Your marketing message is not the place to be abstract or indirect. Communication is about connection, and the best way to achieve that through your messaging is to be clear and direct. Your words are a powerful marketing tool, but not...
by maryannmcnulty | Mar 1, 2018 | Marketing, Strategy
The Worst Mistakes Coaches Make in Marketing (#1 of 7) I can’t tell you how many coaches I see that fail to connect with their customers on even a very basic level with their marketing. As a big believer in coaching, it’s disheartening to see so many talented coaches...